Digital Content Creation
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Project scope
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Communications Creative writing Digital marketing Social media marketing VideographySkills
enthusiasm digital content scheduling content creation key performance indicators (kpis) relationship building ideation tiktok creativity social mediaAbout Role
You will support the online voice of our brand, ensuring community is at the heart of everything we do. You will become an expert in brand storytelling and help us communicate our brand value through authentic engagement with consumers and followers alike. We will lean on your creativity to build trust, enthusiasm, and FOMO within post-secondary student communities and beyond.
Tasks:
- CREATE: work across the entire content creation lifecycle from ideation, to shooting/designing, to editing
- OWN: content creation, scheduling, and organization across all social media channels (Instagram, TikTok, Facebook, LinkedIn)
- CONSULT: work directly with senior leadership to inform PR strategy across all social media channels by bringing a point of view on trends and opportunities
- MEASURE: report on the performance of social moments, ads, follower growth, engagement metrics, and other KPIs
Students will work closely with the Chief Marketing Officer to co-ideate content strategies and ultimately execute with support from the founding team. This will include design thinking workshops, coaching, and tapping into a robust network of experts and advisors.
This position offers you the opportunity to maximize your strengths and develop strong digital marketing skills while building relationships for your future career - potentially even at Chexy.
About the organization
At Chexy, we’re helping tenants take back control of their biggest monthly expense - RENT. Chexy is the first-ever Canadian rewards program that allows renters to pay rent digitally, while earning rewards on everyday purchases. In addition to that, rental payments are reported to credit bureaus monthly, helping tenants build better credit faster.
Chexy was founded by two UBC alumni, who have 10+ combined years of work experience in M&A, Consulting, Fintech and more. The founders are extremely passionate about helping solve some of the structural housing issues in Canada with a vision of making residential renting easier and more rewarding for everyone.
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