CRM Enhancement and Digital Marketing Content
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Project scope
Categories
Digital marketing Marketing strategySkills
marketing operations planning social media content creation strategic marketing marketing digital advertising customer relationship management digital marketing communication managementVisibility Creative Agency. is looking to establish a robust marketing foundation to enhance its outreach and client management capabilities. The project involves developing a Customer Relationship Management (CRM) system and Digital Marketing Execution to efficiently track potential clients and creative collaborators and bring in new leads.
Additionally, the project aims to create a basic content calendar to ensure consistent and strategic marketing communications. This initiative provides learners with the opportunity to apply their classroom knowledge in digital marketing, CRM tools, and content planning to a real-world scenario. The goal is to equip Visibility Creative with a structured approach to managing client relationships and marketing operations, supporting its growth as a creative studio.
Looking for two students. One student could be specialized in CRM operations, and the other in digital marketing. You may apply if you feel you're a great fit for one or the other.
The project deliverables include further development of the CRM system tailored to Visibility Creative's needs, allowing for efficient tracking of client interactions and collaborations. Organizing contacts more effectively using filters.
Additionally, a comprehensive content calendar will be developed to guide consistent and strategic marketing outreach. This includes social media content creation and digital ads creation.
These deliverables will provide Visibility Creative with the content needed to enhance its marketing operations and a CRM for effective client management processes.
Providing specialized knowledge in the project subject area, with industry context.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the organization
Visibility Creative is a boutique creative studio based in Canada, offering visual storytelling, design, and strategy for purpose-driven brands. With a strong focus on equity and impact, Visibility helps clients communicate their vision clearly through thoughtful branding and media.
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