Arizona State University (ASU)
Arizona State University (ASU)
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Simone Moreau-Rodgers
Simone Moreau-Rodgers
Marketing Professor/Coordinator
(6)
6
Portals

Latest feedback

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Joy Curth
Joy Curth
She
Director of IT, Founder
December 28, 2024
Experience feedback
Working with Fanshawe College on this project was a wonderful experience. The students contributions and insights will be implemented into our organization. We are grateful for the opportunity to collaborate on this engagement together. Many thanks!
Fanshawe College
Customer Relationship Management Capstone
Fanshawe College
El Locale
Targeted Marketing Campaign for El Locale
El Locale
Sarah Safaei
Sarah Safaei
She
Co-Founder, Meditation and Life Coach
December 29, 2024
Experience feedback
We had a positive experience working with Simone and students from Fanshawe College on our project, Sales Strategic Plan and Market Entry Strategy. The students demonstrated professionalism, creativity, and dedication throughout the collaboration. Simone's leadership and guidance were exemplary, ensuring the project was well-organized and that communication between the students and Nature's Zeal remained seamless. We appreciate this opportunity to collaborate and look forward to engaging with Fanshawe College on future projects.
Fanshawe College
Customer Relationship Management Capstone
Fanshawe College
Nature's Zeal
Seeding Wellness - Awareness Campaigns
Nature's Zeal
Andrea Smith
Andrea Smith
She / Her
Founder
January 7, 2025
Experience feedback
Working with Simone on this project has been an excellent experience. She demonstrated a strong commitment to fostering collaboration and ensuring the project's alignment with both academic goals and real-world business needs. Her support in structuring the project, providing insights, and encouraging critical thinking among the students was instrumental in achieving meaningful progress. The guidance and expertise she brought to the table created a well-organized and engaging learning environment that significantly contributed to the success of the initiative.
Fanshawe College
Customer Relationship Management Capstone
Fanshawe College
Omega Herb Foods Corp.
Retail Market Entry Strategy for Omega Herb’s Basil Rosemary Dressing
Omega Herb Foods Corp.

Achievements

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Marketing Educator
Issued by Riipen
The Marketing Educator achievement is awarded to educators who have facilitated two or more experiences under the Marketing category.
Aug 9, 2024
Network Builder
Issued by Riipen
The Network Builder achievement is awarded to educators who have worked with 5 or more companies, building a network of industry contacts for themselves and their institution.
Mar 14, 2024
Communicator
Issued by Riipen
The Communicator achievement is awarded to educators who demonstrate high levels of communication with employers before and during projects, helping to create high quality experiences.
Sep 1, 2023

Recent experiences

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Fanshawe College
Fanshawe College
London, Ontario, Canada

F25 Improving Customer Experience To Enhance Customer Engagement

Oct 27, 2025 - Dec 12, 2025

Fanshawe College students in this program understand customer experience design through Customer Experience (CX) research, maximizing journey mapping, measuring the CX journey, and how to deploy direct and interactive omni-channel (multiple) marketing campaigns using customer intelligence and social media analytics. This project will involve groups of 4-5 students in teams to develop a new customer experience for a product or service. The objectives are to apply the course material and develop an appreciation for the process that a Customer Experience Specialist or Marketing Manager goes through in developing a new customer experience plan. Each team will play the part of a customer experience company which encompasses all the CX tools and will be pitching a new customer experience to your organization. Additional details regarding the live client work will be discussed in class.

Matches 0
Category Customer segmentation + 4
Open Closing on October 10, 2025
Fanshawe College
Fanshawe College
London, Ontario, Canada

S25 Improving Customer Experience To Enhance Customer Engagement

Jul 7, 2025 - Aug 16, 2025

Fanshawe College students in this program understand customer experience design through Customer Experience (CX) research, maximizing journey mapping, measuring the CX journey, and how to deploy direct and interactive omni-channel (multiple) marketing campaigns using customer intelligence and social media analytics. This project will involve groups of 4-5 students in teams to develop a new customer experience for a product or service. The objectives are to apply the course material and develop an appreciation for the process that a Customer Experience Specialist or Marketing Manager goes through in developing a new customer experience plan. Each team will play the part of a customer experience company which encompasses all the CX tools and will be pitching a new customer experience to your organization. Additional details regarding the live client work will be discussed in class.

Matches 1
Category Customer segmentation + 4
Closed
Fanshawe College
Fanshawe College
London, Ontario, Canada

Improving Customer Experience To Enhance Customer Engagement

MGMT-6164

Oct 20, 2023 - Nov 24, 2023

Fanshawe College students in this program understand customer experience design through Customer Experience (CX) research, maximizing journey mapping, measuring the CX journey, and how to deploy direct and interactive omni-channel (multiple) marketing campaigns using customer intelligence and social media analytics. This project will involve groups of 4-5 students in teams to develop a new customer experience for a product or service. The objectives are to apply the course material and develop an appreciation for the process that a Customer Experience Specialist or Marketing Manager goes through in developing a new customer experience plan. Each team will play the part of a customer experience company which encompasses all the CX tools and will be pitching a new customer experience to your organization. Additional details regarding the live client work will be discussed in class.

Matches 1
Category Lead generation + 4
Closed
Fanshawe College
Fanshawe College
London, Ontario, Canada

Improving Customer Experience To Enhance Customer Engagement

MGMT-6164

Feb 10, 2023 - Apr 13, 2023

Fanshawe College students in this program understand customer experience design through Customer Experience (CX) research, maximizing journey mapping, measuring the CX journey, and how to deploy direct and interactive omni-channel (multiple) marketing campaigns using customer intelligence and social media analytics. This project will involve groups of 4-5 students in teams to develop a new customer experience for a product or service. The objectives are to apply the course material and develop an appreciation for the process that a Customer Experience Specialist or Marketing Manager goes through in developing a new customer experience plan. Each team will play the part of a customer experience company which encompasses all the CX tools and will be pitching a new customer experience to your organization. Additional details regarding the live client work will be discussed in class.

Matches 1
Category Lead generation + 4
Closed