Olivier Mesly
Olivier Mesly
Assistant Professor of Marketing
(1)
6
University Canada West
University Canada West
Vancouver, British Columbia, Canada

Sustainable Marketing Management MRKT 630

MRKT 630

Jul 28, 2025 - Sep 5, 2025

This semester students working in groups of 4-6 will apply their knowledge in marketing to assist in solving a current marketing challenge related to sustainability issues. Students are focused specifically on businesses with sustainability efforts and mandates.

Matches 0
Category Customer segmentation
Open Closing on July 27, 2025
University Canada West
University Canada West
Vancouver, British Columbia, Canada

Marketing Management MRKT 621

MRKT 621

Jul 28, 2025 - Sep 5, 2025

This semester students working in groups of 4-6 will apply their knowledge in marketing. The students' typical work includes: SWOT analysis Targeting Positioning Segmentation

Matches 0
Category Marketing strategy + 1
Open Closing on July 27, 2025
University Canada West
University Canada West
Vancouver, British Columbia, Canada

Marketing Management MRKT 621

MRKT 621

Jan 29, 2025 - Mar 21, 2025

This semester students working in groups of 4-6 will apply their knowledge in marketing to help your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge. The students will use marketing research, strategy, digital promotional tools, and marketing best practices to create a report and presentation.

Matches 3
Category Marketing strategy + 1
Closed
University Canada West
University Canada West
Vancouver, British Columbia, Canada

Marketing Promotion/Communication MRKT 625

MRKT 625

Feb 6, 2025 - Mar 23, 2025

This experience invites industry professionals to collaborate with small teams of MBA marketing students who are eager to apply their classroom knowledge to real-world challenges. Learners are equipped with skills in marketing research, strategic planning, and digital promotion, enabling them to tackle specific marketing promotional opportunities or challenges your organization faces. By engaging with these students, your company can benefit from fresh perspectives and innovative solutions, while students gain practical experience and insights into industry practices.

Matches 1
Category Advertising + 4
Closed
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